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Leslie Presto
Experience Designer

Leslie is a multifaceted experience designer who enjoys creating with world-shakers, game changers, modern-day Plato’s and Rumi’s to help inspire, motivate, and innovate through witty interactive design.

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Work Experience

User Experience Design Consultant

Solstice
June 2017 - Present
  • Designing and delivering innovative and intuitive mobile experiences focused within the agriculture technology space.

Service & Experience Design Consultant

LPresto Creative
June 2012 - Present
  • Currently spearheading branding, marketing, and innovative industry strategies for smaller startup health & fitness companies to help inspire, educate and change perspectives.
  • Continually conceptualizing, designing, and developing experiences to help engage and inspire audiences through multiple channels of communication.
  • Major Clients: SAP Fieldglass, Pognae, Candy Morales Fitness

Service & Experience Design Consultant

Dresscodeable
January 2017 - June 2017
  • Collaborated in recruitment efforts to help build and grow an inspiring and thriving team.
  • Helped drive team communication to help reduce areas of ambiguity.
  • Shepherded Dresscodeable’s company goals, visions, and strategies along with its business and product goals, visions, and strategies, user research, marketing & social media strategies, design, and much more.
  • Brought ideas and visions into conceptual fruition.
  • Consistently created solutions across all areas of the company, business, and product.
  • Worked with team to define conversational tone and information distribution opportunities.
  • Demonstrated the ability to transform strategic direction into compelling and cohesive visions. (This work hasn't been published to the public and is not work you currently see on dresscodeable.com)

Senior User Experience Designer, Consultant

RR Donnelley
November 2016 - April 2017
  • Worked within Agile Methodology.
  • Analyzed issues within current business process to develop improved service design through internal ux design operations and client facing UI/UX solutions.
  • Performed usability analysis surrounding existing solutions within the Market Segment Solutions Unit.
  • Worked closely with creative director, business analysts, product analysts, and developers to help minimize as much visual and functional risk by communicating visual, interactive, and strategic directions as well as intended flow to the team.
  • Worked with cross-functional teams within different time zones to assess and prioritize opportunities, constraints, features, requirements, and initial and future concepts.
  • Collaborated in identifying existing pain points to develop better solutions.
  • Provided leadership in branding, user experience, visual, and interaction design clarification when working with analysts and developers.
  • Conceptualized and spearheaded the application’s design system and visual style guides all encompassing the following: information architecture, user flows, interaction design, visual design, prototypes, and much more.
  • Used the synergistic power of teamwork and servant leadership to achieve best UX strategies and results for a heavy data driven print application.
  • Organized final client delivery for director and team to assist with finding all current files/specifications/guides to effectively overcome organizational blocks of ambiguity.
See Recommendations
Recommendations

Leslie is simply amazing. She is a fantastic UX designer with advanced skills in every phase of UX. From initial research, to flow modeling, to visual and interaction design, to specification and implementation support, she is incredibly thoughtful, thorough, detailed and precise. Leslie is also incredibly technically proficient. Not only did she build out Adobe CC Libraries for our entire design system but she also updated all the icons and symbols in our custom system font, introduced Trello for UX team workflow and collaboration, and more. She's a tech wiz and will bring great processes, tools and efficiency ideas. On the personal side, she is warm, friendly and a total pleasure to work with. She was a fantastic addition to our team as she would be to any team. I would hire her again in a second.

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Ethan Miller
Director of User Experience Design
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User Experience Designer, Consultant

Saggezza
June 2014 - October 2015, Associate UX Designer
October 2015 - April 2017, UX Designer
  • Spearheaded multiple project directions via strategic concepts, information architecture, user flows, sitemaps, wireframes, creative direction, content strategy, interaction design, visual designs, and much more.
  • Responsible for conducting user interviews, user research, gathering requirements, defining empathy strategies, conceptualizing, wireframeing, visual design, and much more for B2B and B2C web applications.
  • Analyzed problems within current business processes to develop innovative service solutions.
  • Worked closely with clients to capture and satisfy user requirements.
  • Facilitated and helped conduct usability studies on products and suggest refinements.
  • Worked closely with interactive directors, project managers, business analysts, product analysts, and developers to help minimize as much visual and functional risk by communicating visual and strategic directions as well as intended flow to the team.
  • Worked with cross-functional teams within different time zones to assess and prioritize opportunities, constraints, features, requirements, initial and future concepts.
  • Collaborated in creating both low and high fidelity wireframes, prototypes, polished visual designs, icons, and related graphics.
  • Facilitated informational presentations for designers and business analysts surrounding visual and user experience topics.
  • Used the synergistic power of teamwork and servant leadership to achieve best UX strategies and results for various projects.
  • Major Clients: RR Donnelley, RealizeIT, MetroBank, Calero Software
See Recommendations
Recommendations

Leslie is a joy to work with. She is an extremely detailed oriented interactive designer who can wear multiple hats on even the most complex enterprise applications. Her ability to work with clients directly to understand their business needs and then translate them into beautiful user interfaces is impressive. Leslie is the type of designer who is always pushing herself to not only be skilled at her creative endeavors, but also technology. It is rare that a designer wants to jump in and code HTML and JavaScript - but Leslie understands that any interactive designer must truly understand all aspects of the digital space to be successful.

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Ian Whiting
Director of Interactive Services
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User Experience Analyst, Consultant

RealizeIT
September 2016 - October 2016
  • Aggregated data from new and existing user ratings, reviews, tests, and findings.
  • Performed usability analysis surrounding aggregated data and existing interactive solutions within the adaptive learning application.
  • Reduced any turbulence during testing process by implementing various measurement and collaborative tools to help consolidate all study results.
  • Collaborated in identifying existing pain points to develop smarter solutions.
  • Collaborated in creating innovative solutions that helped solve for better user experience.
  • Conceptualized and spearheaded the application’s new user experience direction via strategic concepts, information architecture, user flows, interaction designs, and more.
See Recommendations
Recommendations

Since this was a quick engagement, strong organization and time management skills were extremely important. Leslie demonstrated her ability to manage and organize usability testing sessions, but more importantly, participate as the sole observer during the sessions. Leslie's observations played a crucial role in the success of the usability study. Leslie is extremely committed to her work and holds herself to only the highest of standards.

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Kathryn Steele
Senior User Experience Designer
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Senior Product Designer, Consultant

MetroBank
April 2016 - August 2016
  • Performed usability analysis surrounding existing interactive and design solutions.
  • Identified existing pain points and created strategic refinements.
  • Worked with cross-functional teams within different time zones to assess and prioritize opportunities, constraints, features, requirements, and initial and future concepts.
  • Conceptualized and spearheaded the application’s new creative direction via strategic concepts, information architecture, user flows, sitemaps, wireframes, interaction design, illustrations, final visual designs, and much more.
  • Provided servant leadership in project management efforts for internal creative team.
  • Performed audits for animation performance to align with client expectations.
  • Collaborated with creative directors, animators, designers, and developers to refine application styles and establish proper and best delivery.
  • Coordinated animation, design, development, and final delivery strategy efforts on all creative fronts to ensure absolute delivery.
See Recommendations
Recommendations

I worked closely with Leslie on the Metro Bank project. As the project lead, she liased between the clients, developers, animators and designers across multiple timezones, enabling us to collaborate effectively. A meticulous planner, she made sure everything was organised and on schedule. Though she had a lot of responsibilities, she never shied away from sharing the workload. She was always fair while dividing the work and never considered any task to be below her. Her warm and friendly personality made me feel welcome in a new and unfamiliar city. Leslie was a dream to work with and I hope to work with her again soon!

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Shahina Ahmed
User Experience Designer
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Product Designer, Consultant

Calero Software
August 2014 - November 2015
  • Worked within Agile Methodology.
  • Analyzed issues within current business process to develop improved service design through internal ux design operations and client facing UI/UX solutions.
  • Worked closely with client to capture and satisfy user requirements.
  • Worked closely with project manager, business analysts, and developers to help minimize as much visual and functional risk by communicating visual, interactive, and strategic directions as well as intended flow to the team.
  • Worked with cross-functional teams within different time zones to assess and prioritize opportunities, constraints, features, requirements, initial and future concepts.
  • Collaborated in identifying existing pain points to develop better solutions.
  • Spearheaded Designs Operations to easily identify design decisions for incoming story requirements.
  • Collaborated in creating both low and high fidelity wireframes, prototypes, polished visual designs, icons, emails, and related graphics.
  • Conceptualized and spearheaded the application’s design system and visual style guides all encompassing all of the following: information architecture, user flows, interaction design, visual design, and much more.
  • Used the synergistic power of teamwork and servant leadership to achieve best UX strategies and results for a heavy data driven telecommunication application.
  • Created and maintained a central hub for all design styles and rules for the application for developers and designers.
  • Organized final client delivery for client and team in the form of an internal website to assist with finding all current files/specifications/guides to effectively overcome organizational blocks of ambiguity.
See Recommendations
Recommendations

Since day one, Leslie quickly brought me up to speed on Calero, the team, product owners, guidelines, and the overall gestalt of the project. As an incredibly talented and well-rounded designer, Leslie has gone above and beyond the "requirements". She infuses purpose within her design and brings inspiration to the table. Leslie is simply nimble, intuitive by design, and a pleasure to know both in and outside of the office!

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Nick Cooper
User Experience Designer
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Digital Marketing Specialist

Yoga-360, Inc.
March 2011 - June 2014
  • Developed and implemented the brand strategy of Yoga 360 including the multiple products, brands, and services it offered under the parent studio.
  • Planned and executed brand positioning, marketing, and advertising programs to raise brand awareness and value.
  • Created logos, packaging designs, email content and designs, design templates, additional marketing material, and much more.
  • Mentored and guided peers in the creation of advertising and marketing efforts utilizing templates created.
  • Worked within the Mindbody B2B application to continue the transfer of branding consistencies.
  • Designed and developed multiple B2B and B2C websites associated to parent brand including but not limited to: Ayurveda & Yoga Retreat Websites, Meditation, Yoga Instructor Brands, Yoga Teacher Training Portals, Food Blogs, Yoga Accessories & Gear, Natural Skincare.
  • Performed usability tests and analysis surrounding solutions to better solve for user experience and user interactions.
  • Collaborated and coordinated advertising and marketing strategy timelines.
  • Introduced collaborative tools to ensure transparency and clear communication throughout entire studio both in-house and contractor base.
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